
Part 1: Market Size and Growth
Serbia’s glassware market is steadily growing, driven by urbanization, tourism, and expansion in the hospitality sector in cities like Belgrade, Novi Sad, and Ni?. Demand for glass cups, mugs, and tableware is increasing as households, cafés, hotels, and restaurants seek durable, high-quality, and visually appealing drinkware. While some glassware is produced locally, imports from China, Italy, and Turkey remain essential to meet market demand.

Serbian consumers and businesses prefer glass cups that are durable, reusable, and suitable for tea, coffee, and cold beverages. Eco-friendly and sustainable glassware is gaining popularity, reflecting global trends and environmental awareness. Hotels and restaurants are upgrading their tableware to enhance service quality, creating opportunities for international manufacturers to supply high-quality glass cups to the Serbian market.
Government trade policies and regional agreements, including membership in the Central European Free Trade Agreement (CEFTA), facilitate imports. Reduced tariffs and simplified customs procedures allow distributors to source high-quality glass cups efficiently, maintaining competitive pricing while strengthening local supply chains.
Part 2: Leading Companies
Deli Glass Group

Deli Glass Group, founded in 1996 in China, is a leading global glassware manufacturer. With over 80 production lines and a daily output exceeding one million pieces, the company produces glass cups, mugs, pitchers, decanters, and decorative items. Deli Glass also provides OEM and ODM services, allowing custom solutions for international markets.
Deli Glass combines advanced automation with craftsmanship, ensuring clarity, durability, and consistent quality. Its glass cups serve restaurants, hotels, and households worldwide. Flexible order quantities and customizable designs make Deli Glass an ideal partner for Serbian importers seeking reliable supply and diverse product offerings.
The company holds ISO and SGS certifications, ensuring international standards of quality and safety. Its large production capacity allows distributors to maintain consistent inventory.
Libbey Inc.

Libbey Inc., founded in 1818 in the United States, is a globally recognized glassware manufacturer. Its product range includes glass cups, tumblers, barware, and tableware for commercial and residential use. Known for durability, functionality, and elegant design, Libbey serves a wide variety of hospitality and retail markets.
Libbey emphasizes sustainability, long-term durability, and aesthetic design, aligning well with Serbia’s hospitality and retail sectors. The company offers private-label and OEM solutions for importers seeking branded or customized glassware. High-usage glass cups are ideal for hotels, cafés, and restaurants.
Libbey holds ISO and NSF certifications, ensuring compliance with international safety and quality standards. Its reliable supply chain ensures consistent availability of products for Serbian distributors.
Nadir Figueiredo

Nadir Figueiredo, founded in 1912 in Brazil, is one of Latin America’s largest glassware producers. Exporting to over 120 countries, the company produces glass cups, jars, plates, and decorative items. Its logistics and distribution networks enable efficient delivery to Europe, including Serbia.
Nadir’s glass cups are known for durability, affordability, and elegant design, suitable for households, hotels, and restaurants. The company offers OEM services for custom orders, allowing Serbian importers to provide branded or specialized glassware. Regional shipping ensures timely and cost-effective delivery.
The company adheres to ISO standards and employs sustainable manufacturing practices, including energy-efficient processes and glass recycling. These features appeal to importers prioritizing environmentally responsible, high-quality glassware.
| Company | Founded | Core Products | Industries | Certifications |
|---|---|---|---|---|
| Deli Glass Group | 1996 | Glass cups, mugs, pitchers | Hospitality, retail | ISO, SGS |
| Libbey Inc. | 1818 | Drinkware, barware, tableware | Hotels, restaurants | ISO, NSF |
| Nadir Figueiredo | 1912 | Glass cups, jars, plates | Hospitality, retail | ISO certified |
Part 3: Trade Shows and Industry Events
Canton Fair (China Import and Export Fair)
The Canton Fair in Guangzhou, China, is one of the largest trade exhibitions globally, attracting buyers from Europe, including Serbia. The fair features thousands of manufacturers specializing in household goods, kitchenware, and glassware. Serbian importers can meet suppliers like Deli Glass Group, negotiate pricing, evaluate product quality, and arrange OEM orders.

Held twice a year in April and October, the fair is divided into phases for different product categories. The household goods section is particularly relevant for glass cup importers. Attending allows buyers to evaluate products firsthand, compare designs, and establish long-term supplier relationships.
Ambiente Frankfurt – Home & Kitchen Section
Ambiente Frankfurt, held annually in Germany, is one of Europe’s largest consumer goods and household exhibitions. For Serbian importers, it provides access to premium European and global glassware suppliers, showcasing both standard and customized products.

The exhibition usually takes place in February and highlights glassware, kitchenware, and tableware. Serbian importers can negotiate contracts, explore OEM and private-label options, and learn about trends in sustainable and innovative glassware designs suitable for local and regional markets.
| Event | Date | Location | Highlights |
|---|---|---|---|
| Canton Fair | April & October | Guangzhou, China | Global sourcing, OEM deals, product evaluation |
| Ambiente Frankfurt | February | Frankfurt, Germany | European suppliers, networking, innovative and sustainable designs |
Part 4: Impact of Global Trade Policies
Serbia’s glassware imports are influenced by regional and international trade agreements. CEFTA membership and EU trade partnerships facilitate preferential tariffs and simplified customs procedures, enabling distributors to source high-quality glass cups efficiently. These arrangements help maintain competitive pricing and reliable supply for retail and hospitality sectors.

Global shipping costs, currency fluctuations, and supply chain disruptions remain challenges. Fragile glass products require careful packaging and handling. Many Serbian importers mitigate risks by sourcing from regional or established international suppliers, balancing quality, delivery speed, and costs.
Sustainability is increasingly shaping sourcing decisions. Glassware produced with recycled materials, energy-efficient processes, and eco-friendly packaging is preferred by importers who want to meet growing consumer demand for environmentally responsible products. This trend aligns with Serbia’s evolving market expectations and eco-conscious consumer preferences.
Part 5: Conclusion
The glass cup market in Serbia is steadily expanding, driven by urbanization, hospitality sector growth, and rising consumer awareness. Importers can partner with established global and regional manufacturers, including Deli Glass, Libbey, and Nadir Figueiredo, to supply durable, high-quality, and visually appealing glassware.
Challenges include shipping costs, fragile logistics, and limited domestic production. By sourcing from regional and international suppliers and leveraging trade agreements like CEFTA and EU partnerships, distributors can maintain reliable supply and competitive pricing. With strategic partnerships and sustainable sourcing, Serbia can develop a stable and thriving glassware market, benefiting households, businesses, and the hospitality industry.
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